Black Friday is the day after Thanks giving. During this annual shopping holiday, retailers typically offer steep discounts to kick off the holiday season.
How Does Black Friday Work?
Black Friday is part of the holiday shopping season. Having a profitable Black Friday is essential for many retailers, especially toy and game stores. From 2017 to 2021, the holiday season amounted to about 19% of annual sales for many retailers, according to the NRF .
Many retailers open late Thanksgiving Day or early Friday morning. Some shoppers wait in line to get the best deals and shopping continues throughout the weekend.
Examples of Black Friday:
The National Retail Federation (NRF) estimated 179.8 million unique shoppers made in-store and online purchases during the 2021 Thanksgiving weekend, exceeding NRF’s initial expectations by more than 21 million .
Spending on Black Friday is likely to be high again this year, despite inflation, according to the NRF. They predict all holiday spending will be up 6% to 8% over last year, an early sign that the day after Thanksgiving could have a large economic impact.
Why Is It Called Black Friday?
Black Friday is an informal name used to describe the day after Thanksgiving. It’s often the busiest shopping day of the year because it kicks off the holiday season. This day can be crucial for the economy, especially for certain retailers.
When is Black Friday?
Black Friday always occurs the day after Thanksgiving, but the exact date changes from year to year. In 2022, Black Friday falls on November 25. The shopping holiday occurs on November 24 in 2023, November 29 in 2024, and November 28 in 2025.
Is Black Friday considered a holiday :
Black Friday is not considered an official holiday. Some companies offer the day after Thanksgiving off, but it is not a federally recognized holiday.